cranston creative | CLEAN IS BEAUTIFUL
22252
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CLEAN IS BEAUTIFUL

CôTE NAIL CARE
A digital-focused marketing campaign featuring 4 brand pillars  — clean is beautiful, a complete nontoxic regime, on-trend collection of colors and to-go ready products. Created segmented paid advertising content to increase brand awareness.

Photography for each of the 124 nail polish colors for the Côte site and digital channels.

 

Client: Côte 

Role: Creative Director

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CONCEPT DEVELOPMENT / CREATIVE DIRECTION / PHOTO DIRECTION / PROJECT MANAGEMENT & PRODUCTION / SOCIAL CONTENT / ECOMMERCE PHOTOGRAPHY