DEFINING STRATEGY.
TRANSLATING VISION.
SHAPING STORIES.
BUILDING SYSTEMS.
ELEVATING BRANDS.

A creative director shaped by agency, in-house, and independent work, I bring strategic thinking, creative leadership, and a production mindset. I lead projects from strategy through execution, turning ideas into cohesive, impactful brand work.

I also work as a creative partner, bringing together the right team and expertise for each brand and project.

ABOUT


WORK

M.A.C. COSMETICS

EXECUTIVE DIRECTOR • GLOBAL DIGITAL INNOVATION

CACHÉ

CREATIVE DIRECTORS, BRAND • 360  • DIGITAL

ELEMIS

CREATIVE DIRECTOR • CONCEPT • PHOTO & VIDEO • EXPERIENTIAL

CÔTE NAIL

DIGITAL CAMPAIGN • PHOTO DIRECTION

G.H. BASS & Co.

DIGITAL MARKETING

KOPARI

CONCEPT DEVELOPMENT • DIGITAL CAMPAIGN

ESTÉE LAUDER

CONCEPT DEVELOPMENT • 360 CAMPAIGN

KATE SOMERVILLE

CONCEPT DEVELOPMENT • PHOTO DIRECTION


BRANDS


CAPABILITIES

Brand Strategy & Creative Direction
Brand Identity & Visual Systems
Campaign & Content
Digital Experience & Ecommerce
Creative Production
Creative Operations
Global Creative Network | US & Europe

ABOUT

LET’S TALK

Open to new projects, partnerships, and conversations.

info@jcranstoncreative.com

LinkedIN

© 2024 Jennifer Cranston / Cranston Creative