ABOUT

Hi I’m Jennifer Cranston, a Creative Director who helps brands grow, evolve, and thrive through thoughtful and impactful creative. I’ve spent years leading cross-functional teams and guiding complex work from idea to launch, bringing together creative vision, practical production experience, and strategic thinking.

I’ve worked in both agency and in-house roles, so I understand what it takes to create work that’s not only beautifully crafted but also drives real business results. I love helping brands uncover opportunities, solve challenges, and build marketing initiatives that matter — whether that’s shaping a new identity, developing digital experiences, or leading integrated campaigns across channels.

Every project starts with big-picture thinking and stays grounded through collaboration, clarity, and smart execution. I work with a trusted network of creative partners to assemble the right team and scale for each challenge. From global luxury brands to emerging startups, I help teams move efficiently, stay aligned, and create work that’s both innovative and effective.

In 2023, I started The Creative Salon — an invite-only series built to spark meaningful connection and creative exchange. It began in Paris and has since expanded to New York City and Amsterdam, with a growing community of creatives from across industries.

SKILLS & CAPABILITIES
Creative Direction
Brand Strategy & Advisory
Brand Identity & Guidelines
Concept Development
Integrated Campaigns
Digital & Ecommerce Experiences
Visual Storytelling & Content Creation
Photo & Video Direction
Print & Collateral Design
Experiential Design
Production Management
Process Optimization & Problem Solving
Collaboration & Team Leadership

INDUSTRIES
Luxury • Fashion • Retail • Beauty • Lifestyle • Travel • Startups

APPROACH
Collaborative • Resourceful • Strategic • Innovative • Passionate