Jennifer Cranston is a creative director with years of experience working with top beauty, luxury and retail brands and creative agencies. She has led and built teams, bridged strategy and creative to develop compelling 360-degree campaigns and digital focused content. Jennifer has also managed her own business working directly with clients from a range of industries.
A combination of a discerning eye, passionate approach, and resourceful thinking has led to dozens of successful campaigns for brands as varied as M.A.C. Cosmetics, Estée Lauder, Elemis, Kiehl’s, Caché, G.H. Bass and Playboy.com.
CAPABILITIES:
Creative Direction • Brand Positioning • Digital Strategy • Concept Development • Identity • Ecommerce • UI & UX • Social Media • Advertising • Print • Photography & Video Direction • Team Leader • Team Builder
INDUSTRIES:
Luxury • Fashion • Retail • Beauty • Lifestyle • Travel • Startups
APPROACH:
Strategic & conceptual thinker • Discerning eye • Passionate & enthusiastic • Efficient, resourceful & innovative • Collaborative • Problem solver
